Time

Track / Venue

Order

Papers Presented

14:00- 15:30

Hotel Operations
UNLV
Classroom 1

1

Guest Questionnaire – Derived Information Sharing by Hoteliers: A Case Study
Alfred Ogle
Edith Cowan University, Australia

2

The Impact of Salary System, Salary Satisfaction, and Salary Justice on Organizational Commitment in Hotels
Chi-Ting Chen
Ming Chuan University, Taiwan

3

Contrasting Perceptions of International and Domestic Hotel Brands and Their Influences on Satisfaction
Jungkun Park
Purdue University, U.S.

14:00- 15:30

Travel & Tourism
UNLV
Classroom 2

1

Post-Olympic Travel Experience in Beijing: An Autoethnographic Approach
Songshan (Sam) Huang
University of South Australia, Australia

2

Exploring marketing strategy of culinary tourism development in Hong Kong and Singapore: A resource-based theory
Jeou-Shyan Horng
Jinwen University of Science and Technology ,Taiwan

3

International Tourism in Buddhist Sectors of Bihar: An Overview
Swati Kumari
Sunway University College,  Malaysia

14:00- 15:30

Value
UNLV
Classroom 3

1

Travelers Attitude Toward Online Shopping & The Impact on Purchase Intention
Ivan Wen
University of Hawaii at Manoa, U.S.

2

Constraining Factors to Complaint: The Particular Complaining Behaviors of Tourists
Erdogan H. Ekiz
The Hong Kong Polytechnic University, Hong Kong

3

Outbound Travelers Selection Criteria for Basic Package Tours
Barry L. M. Mak
The Hong Kong Polytechnic University, Hong Kong

14:00- 15:30

Education
Masters
Classroom 3

1

The Development and Construction of Professional Evaluation Instruments for Hospitality Teachers in Taiwan
Ya-Hui Su
National Kaohsiung Hospitality College, Taiwan

2

The Teaching Method of Service-Learning: Western world in origin, Eastern world in applications.
Joseph Koppel
Koppel Konsulting-facilitating learning, U.S.

Time

Track / Venue

Order

Papers Presented

16:00- 17:30

Hotel Operations
UNLV
Classroom 1

1

Hotel Lobby Ambient Lighting: A Case Study of Perth Hotels
Alfred Ogle
Edith Cowan University, Australia

2

A Study of Emotional Labor and Organizational Identification for Restaurant Front-Line Employees
Kay Chu
Tunghai University, Taiwan

3

Why do Hotels not Outsource Supplementary Services? The Case of Taiwan
Min-Huei Chiang
National Kaohsiung Hospitality College, Taiwan

16:00- 17:30

Travel & Tourism
UNLV
Classroom 2

1

A Study of Gay Tourism in Thailand
Michael Vieregge
IMI University Centre Lucerne, Switzerland

2

Tourist Shopping Style Typology & Its Influences on Purchases
Xinran Lehto
Purdue University, U.S.

3

An Application of Revised Importance-Performance Analysis in Tour Guide Performance Evaluation
Songshan (Sam) Huang
University of South Australia, Australia

16:00- 17:30

Value
Classroom 3

1

The Effect of Perceived Control on Customers’ Willingness to Disclose Information in a Restaurant Context
Andy Lee
The Hong Kong Polytechnic University, Hong Kong

2

Dysfunctional Customer Behavior in Malaysia – An Exploratory Study
Huey Chern Boo
Universiti Putra Malaysia, Malaysia

16:00- 17:30

Education
Masters
Classroom 3

1

Differences of teaching styles between Taiwanese and American teachers in Hospitality Education
Ching-Hsu Huang
National Pingtung University of Science and Technology
Taiwan

2

Australia Hotel & Hospitality Degree Programs: Philosophy & Practice
Stephen Craig-Smith
The University of Queensland, Australia

Time

Track / Venue

Order

Papers Presented

14:00- 15:00

Environment Issues
Room 202

1

Community-based Tourism (CBT) Project: A Case Study of the Homestay Initiative of Tasik Bera
Vikneswaran Nair
Taylor's University College, Malaysia

2

Towards the Conceptual Renewable Energy Park For Tourism
Wilco Chan
The Hong Kong Polytechnic University, Hong Kong

Value
Room 202

3

Measure the risk in the volatility pattern of Hong Kong and Singapore Hotel Occupancy Rate
Candy, Mei Fung Tang
Victoria University, Australia

14:00- 15:00

Food-service
Room 203

1

Criticial Success Factors in the U.S. Casual Dinning Restaurants: Shall They Be Pursued?
Melih Madanoglu
Florida Gulf Coast University, U.S.

2

An Analysis of Adoption Category of Korean Food from Cross Cultural Perspectives
Kyung Soo Han
Kyonggi University, Republic of Korea

14:00- 15:00

Travel & Tourism
(Research in progress)

Room 205

1

The Australian Tourists Perception On The Tourism Products and Services In West Sumatera
Martiningsih Chandra
The London School of Public Relations - Jakarta
Indonesia

2

Digital Divide in Malaysia Tourism: Exploring the issues of ICT access, utilization, attitudes, and literacy among the front liners of hotel sector in Penang
Azilah Kasim
Universiti Utara Malaysia, Malaysia

3

Does region travelers perceive different tourism destination image in Taiwan?
Wen-Hwa Ko
Fu-Jen University, Taiwan

14:00- 15:00

Recruiting Talent
(Research in progress)
Room 207

1

Managing HIV-Infected Employees Through Diversity Management
Matthew H. T. Yap
University Centre "César Ritz", Switzerland

2

Key Functional Human Resource Issues & Practices among the Small & Medium Sized Accommodation Operators
Jennifer Kim Lian Chan
Universiti Malaysia Sabah, Malaysia

3

Study on methods of human resource early-warning Management in hospitality
Lu Yun
Jeju National University, Republic of Korea

14:00- 15:00

Education
(Research in progress)

Room 208

1

Education as a Tourism Strategy
David Horrigan
Glion Institute of Higher Education, Switzerland

2

Graduate Curriculum Renewal                                                             Lea Dopson
University of North Texas, U.S.

3

Applying Creative Thinking Teaching strategies in the Course
Jeou-Shyan Horng                                                                       Jinwen University of Science & Technology, Taiwan

14:00- 15:30

Technology
Room 209

Industry Presentation

Let’s Talk Technology in Mega Resorts: A ‘Real-Time’ discussion between Experts from the Venetian Macau & Marina Bay Sands

Greg Dauenhauer,
Director of Information Technology, Marina Bay Sands

Thomas Dillon
Vice President – Information Technology Asia, Venetian Macau

Track / Venue

Order

Papers Presented

16:00- 17:30

Sales & Marketing
Room 202

1

Do Reward Programs Truly Build Loyalty for Lodging Industry?
Sunny Hu
Ming Chuan University, Taiwan

2

Brand Personalities of Coffee Chains
Yi-Chin Lin
National Kaohsiung Hospitality College, Taiwan

Education
Room 202

3

Hospitality and tourism management education in China: The analysis of motives and institution choice criteria of HTM undergraduates
Weiwei Chen
Assumption University, Thailand

4

The Employability of Tourism Majored Graduates-the Viewpoint of Practitioners
Yu-Shiang Chen
National Kao-Hsiung Hospitality College, Taiwan

16:00- 17:30

Recruiting Talent
Room 203

1

Proposing a benchmarking tool for improvement of strategic training & development in Chinese high star-rated hotels
Yu Wang
Beijing International Studies University, China

2

The impact work experience has on current tourism and hospitality students perceptions of a career in the industry
Scott Richardson
Taylors University College, Malaysia

3

Analysis of General Manager's Competency in the International Tourist Hotels - The case in Taiwan
Hsuan-Hsuan (Sharon) Ho
Jinwen University of Science and Technology, Taiwan

16:00- 17:30

Environment Issues
Room 204

1

The economic, social and ecological impacts of dolphin-watching: the case of Pamilacan Island, the Philippines
Edieser Dela Santa
University of Otago, New Zealand

2

Determinants of Getting Green
Pei-Yi Wu
Griffith University, Australia

3

Waste Water Source Heat Pump & It Application in Hotels
Wilco Chan
The Hong Kong Polytechnic University, Hong Kong

16:00- 17:30

Value
Room 205

1

Building Synergy on Communication, Cultural and Tourism Potential: A Case Study of Jeruju Homestay, Kedah Darulaaman, Malaysia
Hisham Dzakiria                 
Universiti Utara Malaysia, Malaysia

2

Re-branding: A Case Study of Business Hotel in Singapore
Billie Ooi
Nanyang Polytechnic, Singapore

3

The Effect of Relational Benefits on Perceived Value in Relation to Customer Loyalty: An Empirical Study in the Australian Coffee Outlets Industry
Sunny Hu
Ming Chuan University, Taiwan

16:00- 17:30

Travel & Tourism
Room 207

1

Determining the purchase intentions of airline customers
Yen Nee Ng
Oklahoma State University, U.S.

2

Festival Segmentation: A Case of Phuket Vegetarian Festival in Thailand
Naree Weerakit
Prince of Songkla University, Thailand

3

Destination Image: What are we really?
Suhaini Ibrahim
Sunway University College, Malaysia

16:00- 17:30

Gaming
Room 208

1

Explore the travel motives of mainland Chinese tourists in Macau
IpKin Anthony Wong
Institute For Tourism Studies, Macao

2

The relationship between customer-based casino brand equity and firm performance
Henry Tsai
The Hong Kong Polytechnic University, Hong Kong

3

Understanding Service Perception Differences of the Mass Chinese Gaming Market
IpKin Anthony Wong
Institute For Tourism Studies, Macao

16:00- 17:30

Technology
Room 209

1

Industry Presentation

Trends in Hotel Operations Technology

Greg Spicer
Managing Director, Xn Hotel Systems Ltd

2

Industry Presentation

Changing Paradigms of Hotel Technology

Mark Kendall
Practice Lead of Hospitality and Connected Real Estate Advisory Series, Cisco Systems USA

Time

Track / Venue

Order

Papers Presented

09:00- 10:30

Sales & Marketing
Room 203

1

Industry Presentation

The Google Online Marketing Challenge

David Horrigan, PhD
Director of Marketing Curriculum,
Glion Institute of Higher Education, Switzerland

2

Travel Word of Mouth Norms on User-Generated Content Sites
Noor Hazarina Hashim
University of Western Australia, Australia

3

Travel Research and Sharing through User Generated Content
David Horrigan
Glion Institute of Higher Education, Switzerland

09:00- 10:30

Food-service
(Research in progress)
 
Room 204

1

Nutritional Information on Restaurant Menus: Identifying Correlates of Demand, Usage Intention, & Lifestyle
Bharath Josiam
University of North Texas, United States

2

An Analysis of Organic Food Use in German Contract Catering Companies
Karl Brandmeir
Internationale Fachhochschule Bad Honnef, Germany

3

To Establish the Scaling of Professional Competence for Chef
Wen-Hwa Ko
Fu-Jen University, Taiwan

4

A Study of Country of Origin effect on Food Product focused on the sensory Qualitative characteristics and national image
Kyung Soo Han
Kyonggi University, Republic of Korea

5

The Gastronomic Wellness of the 7,107 islands of the Philippines: from Jumping River Shrimps to Whistling Bamboo Purple Rice
Evangeline Timbang
University of Santo Tomas, Philippines

09:00- 10:30

 Travel & Tourism
(Research in progress)
Room 205

1

Push and Pull Theories for Foreign Tourists Who Visit Night Markets in Taiwan
Jones Liao
National Chin-Yi University of Technology, Taiwan

2

Resources & Competitive Position: Pathways to Success? A Case Study of Taiwan Tourism Strategic Synergy
Jamie Yin-Hsi Lo
Southern Taiwan University of Technology

3

How the different type of tourists behave on the food and beverage tourism event: the case of Tong-Gang Bluefin-Tuna Festival
Tzuhui A. Tseng
National Hsinchu University of Education, Taiwan

MICE
(Research in progress)
Room 205

4

Assessing the Service Quality of Venue Hirers at an Event Venue
Aaron Tham
Republic Polytechnic, Singapore

5

Perceived Impacts of the Inaugural 2010 Youth Olympics in Singapore
Richmond Kok
University of Nevada, Las Vegas (Singapore Campus)

09:00- 10:30

Value
Room 207

1

Service Quality Dimensions in Malaysian Hospitality Industry - Revisit SERVQUAL After 20 Years
Lee Hui Ting
University Putra Malaysia, Malaysia

2

Effects of Attitude towards Complaining on Loyalty: Comparing Chinese and American Perceptions
Erdogan H. Ekiz
The Hong Kong Polytechnic University, Hong Kong

3

The Impact of Perceived Value and Corporate Social Responsibility on Purchase Intention
Yu-Ping Wei
Chinese Culture University, Taiwan

4

Tourist Satisfaction, Re-visitation and Recommendation: The Case of Singapore
David Wan
SIM University, Singapore

09:00- 10:30

Technology
Room 208

1

Website Design & E-mail Reply Quality: Does Age Matter?
Noor Hazarina Hashim
Universiti Teknologi Malaysia, Malaysia

2

Using Content Clouds to Navigate the Travel Blogosphere
Ilian Assenov
Prince of Songkla University, Thailand

3

Factors leading to revitalizing Tourism Authority of Thailand's website: Approach to Web Traveler 2.0
Angsumalin Suailuk
Naresuan University, Thailand

09:00- 10:30

Revenue & Finance
Room 209

1

The Determinants of Executive Compensation in the Restaurant Industry: A Quantile Regression Approach
Woody G. Kim
Florida State University, U.S.

2

Service Charges in the Hong Kong Hotel Industry
Shan Shan Ni
The Hong Kong Polytechnic University, Hong Kong

3

Evaluation of Diversification Strategy for Multi-Brand Hotel Performance
Chung-Ming Chuang
Chinese University of Hong Kong, Taiwan

Track / Venue

Order

Papers Presented

16:30- 17:30

Education
Room 203

1

Industry Presentation

A Global Degree in Culinary Arts and Hospitality Management

Chef Christophe Megel
CEO, at-Sunrice Global Chef Academy

2

Active Online Learning in Graduate Tourism Degree Programs in Taiwan
Brendan. T. Chen
National Chin-Yi University of Technology, Taiwan

16:30- 17:30

Foodservice
Room 204

1

An Empirical Examination of Destinations' Food Image: Comparison of the food image of Thailand, France and Italy
Christina Geng-qing Chi
Washington State University, U.S.

2

Analyzing Social Dining Out Preferences of Students, Staff, and Faculty in Colleges and Universities According to Individual Dining Out Characteristics: A Case Study of a University in the Southwestern Region of the U.S.: Part 1.
Chang Lee
The University of Alabama, U.S.

16:30- 17:30

Gaming
Room 205

1

A Preliminary Study of Gaming Motivation among Youths in Singapore
Aloysius Lee
Temasek Polytechnic, Singapore

Technology &  Finance
(Research in progress)
Room 205

2

Internet Implementation Leapfrogging Among Malaysian Hotels: Need or Luxury?
Noor Hazarina Hashim
Universiti Teknologi Malaysia, Malaysia

3

Search for the Best Financial Performance Measure to Reflect Market Value Added of Leisure and Tourism Industry in Taiwan
Yi-De Liu
Kainan University, Taiwan

16:30- 17:30

Travel & Tourism
Room 207

1

Tour Guide Management Policies and Practices in China
Songshan (Sam) Huang
University of South Australia, Australia

2

Analysis of tourists’ demands for quality accommodations preference and food & beverage services in travel tour packages, and the consuming behaviors exhibited by tourists.
Chiyang Huang
National Kaohsiung Hospitality College, Taiwan

16:30- 17:30

Alternative Tourism
Room 208

1

An Analysis of Visitors image toward the Phuket Vegetarian Festival
Kullada Phetvaroon
Prince of Songkla University, Thailand

2

The Impact of Tourist’s Leisure Involvement, Experience, and Attachment in the Cultural Industry－
A Case Study of Snake Kiln Ceramics Park in Taiwan
Tzuhui A. Tseng
National Hsinchu University of Education, Taiwan

16:30- 17:30

Environment Issues
Room 209

1

Are Consumers Ready to Go Green Hotel Yet?
Kisang Ryu
University of New Orleans, U.S.

2

Assessment of Ecotourism Impact & Management in Kenya: A Visitor’s Perspective Looking into the Future
Roselyne Okech
Memorial University of Newfoundland, Canada